The era of being fooled by labels is over! People normally think that products having the claim “scientifically proven” automatically 100% effective, but little are aware of what the term actually insinuates. We at Beautypreneur want to make sure that our readers are smart buyers, conscious consumers, and satisfied skin advocates.
Some people argue that things can only be proven through mathematics, not science. This is because science is based on experimentation and varying methods – something very open to altercations and changes. According to skeptvet, “scientifically proven” may stem from testimonials or positive experiences of customers, clinical trials (and this may include animal testing), or mere logical reasoning. These standards impose that 90% of the time, the product has showed itself effective or that it produced changed in some way, but we will never know the size of their sampling pool or how many times they have tried or tested the product.
At the end of the day, there will always be risks in trying new products since science is not advanced enough to predetermine the success of the product on varying surfaces and skin types. However, there are a number of brands that have been providing the public with skin care products for years, so a person’s judgement also plays a big part when it comes to purchasing something new. Labels are only a piece of the puzzle, bundled together with the opinion of our friends, the latest trends, and your own needs, too. To increase your confidence in a product, always do research. Read about the brand, the product, and ask for the opinion of others. Always be well informed because you only have 1 skin to live in, so you better take good care of it!